As a designer influenced by nature it was quite logical that James Heeley should be fascinated by the world of scent. It was in France, through his design work that the young Englishman discovered how scents are ‘designed’ and made.

One of his first scents, ‘Menthe Fraîche’ (2006) is remarkable as a contemporary, elegant and highly wearable scent created from such a simple yet difficult ingredient: mint. With time his beautifully constructed, natural, light scents evolved into more complex creations such as ‘Cardinal’, ‘Esprit du Tigre’, ‘Cuir Pleine Fleur’ and his recent collection of ‘Extrait de Parfum’.

As an autodidact, his continually evolving work now contains a varied collection of unique scents, each made according to the art of traditional French perfumery. Every detail, from the creation of the scent to the recyclable packaging is designed ‘in house’. Today, Heeley is one of the few owner-founder, and independent luxury perfume houses in Europe. It is this independence that allows the creative freedom to create individual scents that are simply unique.

Born in Yorkshire, England, James Heeley studied Philosophy and Aesthetics at King’s College, London University. He lives and works in Paris.

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From £3.49
Heeley Cardinal. A timeless scent built around the traditional incense notes of labdanum, ciste, frankincense and myhr. An air of

Chypre 21

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“Parisian chic, ” reads the tagline for James Heeley’s newest release, Chypre 21, and now that we’ve had a chance


From £3.49
Coccobello is truly intriguing and not your typical beach scent. It is at once creamy and green, sweet and fresh,

Cuir Pleine Fleur

From £3.49
Leather is a standard theme of fine perfumery. The originality of Cuir Pleine Fleur lies in the introduction of floral

Hippie Rose

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James Heeley’s showroom in Paris is located in the Passage du Désir, and no address could be more suiting than

Menthe Fraiche

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Heeley Menthe Fraiche. A crisp, cold, bracing mint at first, we think we’ve found the fragrance mint worshippers have been

Note De Yuzu

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Created in collaboration with Paris-meets-Tokyo fashion brand and record label Maison Kitsuné, Heeley’s Note de Yuzu eau de parfum contains

Sel Marin

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Both breezy and aquatic, Sel Marin perfectly captures an early summer’s day spent at a quiet cove, a place absent

St. Clement’s

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Heeley Oranges & Lemons. A traditional Eau de Cologne reworked to create a fresh, chic and contemporary, Eau de Parfum

Verveine d’Eugene

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Verveine is what the French call verbena– and this version is what we call lemon verbena. Uplifting and refreshing, Verveine